About MyMajors

Learn about the customized MyMajors program and how it can be utilized by students and campus support staff.

What is MyMajors?

and how does it work...
MyMajors Overview - About

Overview document about MyMajors. What is MyMajors? What does it measure? How was it created? What is the Student result? How do colleges utilize the tool to engage students?

Important Factors Declaring a Major

See the top tips for reviewing the MyMajors results and how to choose a major and review student misconceptions about major and career selection.

Dashboard & Reporting Tutorials

See the overview about our homegrown MyMajors dashboard that houses all your student data. Information on how to access and pull reports.

About and Frequently Asked Questions

See our FAQ and Major Differences

Engaging Students With Your MyMajors Program

Best practices and live examples of how partner institutions share their program in their student outreach.

Need to introduce MyMajors to other stakeholders on campus? Schedule a client demo call

Ways to Increase Usage on Campus

Client Examples for Student Outreach

See how others promote the tool in their marketing communication strategies: web placement, email, texting, chatbots, and more.

Engaging Students on Your Website

Our team reviews best practices from MyMajors clients on how to the get the best response from students, implementation strategies, and placement examples.

Building Engaging Major Pages

Tips for building engaging major pages for prospective and current students on your .EDU website.

See Live Client Pages

See web placement ideas from clients on their website and marketing communication strategies.


See Client Pages Promoting MyMajors

Demo and Conference Session Recordings

View recent best practices shared by the MyMajors team.

Uniformed decisions about academic pathways adds unnecessary courses and negatively impacts retention and completion. Early major exploration increases advising efficiency, and helps your students make an informed choice.

Watch Now ...

Watch a recording of the Kick Off Call overview. Our team reviews the setup process for your Private Label program, best practices, things to think about internally, and client examples that fit your overall strategy for usage on campus.

Watch Now ...

Session description: You don't need a magic spell to find a major. By creating a simple step within the onboarding process, you can guide students toward purposeful major and career decisions...

Watch Now ...

Client Results and Case Studies

Enrollment Marketing

"Students who engage with the assessment progress to enrollment at a higher rate compared to all prospective students."

View Case Study

Client Best Practices

Meet students where they are. The MyMajors team reviews current partner communication outreach strategies to increase usage.

View Recording

Onboarding and Pre-Enrollment

Creating an informed choice through major exploration and pre-enrollment survey.

View Case Study

First-Year Advising

Texas State University create a three-step onboarding process for major exploration and affirmation in the enrollment process.

View Case Study

Client Services Team

If you have any questions or requests please contact us.
Mallory Schlitzer Client Success Manager

Client Communication
Renewal Contracts
Client Usage & Reporting

Aaron Elliott Director of Operations

Client Efficiencies - Onboarding
Training & Best Practices
Product Development

Dayly Ginnings Director of Administrative Services

Client Set Up
Program Customizations
Billing & Accounts Receivable

Nathan Lang Chief Technology Officer

Web Development
Algorithm & Integrations
Security & Accessibility

Dr. Fritz GrupeFounder of MyMajors

Founder of Assessment
Algorithm Weights
Research & Development

Guy Townsend President

Company Direction & Success
Liaison in Community & Higher Ed
Strategic Partnerships