Booking Agent Career

*A job as a Booking Agent falls under the broader career category of Agents and Business Managers of Artists, Performers, and Athletes. The information on this page will generally apply to all careers in this category but may not specifically apply to this career title.

Job Description for Agents and Business Managers of Artists, Performers, and Athletes : Represent and promote artists, performers, and athletes in dealings with current or prospective employers. May handle contract negotiation and other business matters for clients.


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Agents and Business Managers of Artists, Performers, and Athlete Career

What Agents and Business Managers of Artists, Performers, and Athletes do:

  • Keep informed of industry trends and deals.
  • Send samples of clients' work and other promotional material to potential employers to obtain auditions, sponsorships, or endorsement deals.
  • Conduct auditions or interviews to evaluate potential clients.
  • Collect fees, commissions, or other payments, according to contract terms.
  • Negotiate with managers, promoters, union officials, and other persons regarding clients' contractual rights and obligations.
  • Confer with clients to develop strategies for their careers, and to explain actions taken on their behalf.
  • Develop contacts with individuals and organizations, and apply effective strategies and techniques to ensure their clients' success.
  • Arrange meetings concerning issues involving their clients.
  • Schedule promotional or performance engagements for clients.
  • Manage business and financial affairs for clients, such as arranging travel and lodging, selling tickets, and directing marketing and advertising activities.
  • Prepare periodic accounting statements for clients.
  • Obtain information about or inspect performance facilities, equipment, and accommodations to ensure that they meet specifications.
  • Advise clients on financial and legal matters, such as investments and taxes.
  • Hire trainers or coaches to advise clients on performance matters, such as training techniques or performance presentations.

What work activities are most important?

Importance Activities

Getting Information - Observing, receiving, and otherwise obtaining information from all relevant sources.

Establishing and Maintaining Interpersonal Relationships - Developing constructive and cooperative working relationships with others, and maintaining them over time.

Thinking Creatively - Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

Communicating with People Outside the Organization - Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

Updating and Using Relevant Knowledge - Keeping up-to-date technically and applying new knowledge to your job.

Organizing, Planning, and Prioritizing Work - Developing specific goals and plans to prioritize, organize, and accomplish your work.

Scheduling Work and Activities - Scheduling events, programs, and activities, as well as the work of others.

Working with Computers - Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.

Selling or Influencing Others - Convincing others to buy merchandise/goods or to otherwise change their minds or actions.

Making Decisions and Solving Problems - Analyzing information and evaluating results to choose the best solution and solve problems.

Communicating with Supervisors, Peers, or Subordinates - Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.

Identifying Objects, Actions, and Events - Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

Developing Objectives and Strategies - Establishing long-range objectives and specifying the strategies and actions to achieve them.

Resolving Conflicts and Negotiating with Others - Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others.

Coordinating the Work and Activities of Others - Getting members of a group to work together to accomplish tasks.

Providing Consultation and Advice to Others - Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics.

Judging the Qualities of Objects, Services, or People - Assessing the value, importance, or quality of things or people.

Performing Administrative Activities - Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.

Documenting/Recording Information - Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.

Interpreting the Meaning of Information for Others - Translating or explaining what information means and how it can be used.

Developing and Building Teams - Encouraging and building mutual trust, respect, and cooperation among team members.

Analyzing Data or Information - Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.

Performing for or Working Directly with the Public - Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.

Coaching and Developing Others - Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.

Evaluating Information to Determine Compliance with Standards - Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards.

Holland Code Chart for a Agents and Business Managers of Artists, Performers, and Athlete