Admissions Enrollment Solution
Recruit to Retain
MyMajors connects prospective students with your institution through a knowledge-based algorithm to help increase inquiries and prospects to your admissions funnel.
With more than 400,000 pageviews each month, MyMajors.com is a trusted site for high school and transfer students searching for their future major, college, and career pathway.
Major Exploration to College Declaration
Students who use MyMajors are searching for their next step after high school or at a transfer institution. They are searching guidance on majors and careers and the top schools to enroll to complete their degree for job placement. We advise and introduce your institution to students during this exploration process.
Live Recruiting
90% of inquiries generated are through our live recruiting program as students complete a majors assessment searching for a majors, colleges, and careers.
MyMajors matches students to your institutions to generate inquiries for enrollment.
Audiences on MyMajors
MyMajors primary audience is high school sophomores through college freshmen. MyMajors also engages transfer and adult learners and key influencers.
A Major Difference
Students use MyMajors to create a college and career. When a student completes our program they are more likely persist and graduate at your institution compared to national averages.
Generate More Inquiries
Targeted criteria helps you recruit the students you are looking to enroll.
Increase Awareness & Branding
Market your institution on key major and career pages to increase awareness about your institution.
Reach New Markets & Audiences
Budgets get tight for sending recruiters to upcoming markets. MyMajors offers a cost-effective marketing solution to reach target markets and generates inquiries compared to traditional display advertising or travel costs.
Major Specific Recruitment
Looking to promote a new major or program? MyMajors connects students and introduces key influencers to your offerings to increase awareness and enrollment.
Digital Display Options
Looking to increase awareness of your unique major and career programs? Generate inquiries on targeted pages as students are exploring and researching career pathways?
Be a featured institution on targeted major and career pages on MyMajors.com. Contact our team to provide a quote based on key pages you are interested in promoting for branding or lead generation.
Download sample student profile sheet for targeting / criteria
Look over our sample criteria sheet and see how targeted the MyMajors assessment can target your primary and secondary audiences.
Download Criteria SheetLicense Options
Each program is customized by client needs, demographic breakdown, and budget goals. Discounts are available for multi-solution purchases (Private Label, Pathways, MyPurpose), or multi-year committments.
Annual License
- Annual or 6-month license options
- All-inclusive - no caps or limits on inquiries/prospects
- Email Marketing - email campaign to reengage students
- College Profile & Search listing included
- Pricing based on geo-targets and criteria
Cost per Inquiry
- Month to month invoicing or annual options
- Only invest in actual responses on a cost per inquiry model
Note. Pricing above is solely for informational purposes after a consultation with a MyMajors team member we can provide a more detailed proposal and service options.
Looking to Improve your Inquiry-to-App and Yield Conversion?
The Private Label and Pathways programs are unique student engagement programs that identify, engage, and improve conversion for leads, inquiries, or applicants already in your admissions funnel.
"Students who engage with the assessment progress to enrollment at a higher rate compared to all prospective students. We also use the program to convert prospects and inquiries from other sources, thereby increasing the value of those investments, too."
Institutions are leveraging the Private Label and Pathways to engage students on their website with a "Majors Assessment". Instituions see 18% higher yield compared to other sources. By helping students find a major, students are more likely to apply and deposit.
See How the Program WorksFrequently Asked Questions
How fast can you get us started?
You can start receiving inquiries within one week. After a signed contract, we need logos for site placement and your criteria, and we can have you live within two business days. Your customized email campaign we send out typically takes 1-2 weeks depending on client approvals.
Do you have any CRM integrations?
Depending on your CRM system, our team can work with you to automate the process to the best of our ability. We can post data to an SFTP, provide and API, or customize the file format for easy upload. Our team can automatically post to systems like Slate and other third-party friendly CRMs.
What are inquiries versus prospects?
Inquiries are students who specifically indicate an interest in your institution and match your criteria. "Yes, please send me information from _____."
Prospects are students who match your criteria but haven't yet requested information from your institution. These are more like a profile/names purchase.
Do you offer delayed or flexible invoicing?
Yes, our team can invoice monthly, bi-annually, or delayed billing. Talk to your rep about different options that fit in your budget.
Request a Learning Webinar
Learn more about our unique services and the differences between other providers in higher education marketing.
Schedule a Learning WebinarMyMajors Higher Education Services
Colleges face three major challenges: recruiting best-fit students, improving persistence on campus, and graduating students on time. MyMajors in conjuction with the National Science Foundation is tasked to improving these areas through an expert system to help each student complete their degree.
Private Label
For Four-Year Institutions
Customized Assessment that recommends your unique majors. Increases student engagement, enrollment, yield, orientation engagement, persistence, and time to degree initiatives.
Pathways
For Community Colleges
Customized assessment for prospective and current students that recommends students certificates, associate degrees, and transfer opportunities. Increase student engagement, enrollment initiatives, onboarding/orientation, persistence measures, and comprehensive educational plans at 2-year institutions.